VAT (United Kingdom)

There are a number of challenges facing industry such as health claims and new labelling regulations making increases in product price an addition burden and a significant detriment to consumer purchasing.

In 2012 the UK government made alteration to the VAT code on sports nutrition products resulting in a 20% rise on a number of previously VAT exempt products. Following a detailed review based on case law we developed an expert guidance document ensuring select clients retained previously held VAT ratings of 0%.

As additional price challenges continue to exist across the food industry we have the expertise to ensure your products meet the lowest exposure to taxes. The result the retention of a pricing edge on the competition resulting in optimizing profit margins and increased consumer demand for your product.


Working with the team and MD was an absolute pleasure and they are extremely knowledgeable about EU and UK regulation of food supplements.